Re: Re-revised ad copy

From: David Dunham (ddunham@radiomail.net)
Date: Thu 03 Feb 1994 - 03:13:34 EET


>I kept an awesome line from the original (Walk
>through a land of myth, armed and armored with the bones of the gods)

Yes, I thought that line was cool too.

>We're trying to
>sell Glorantha here, the coolest setting around, not the system (which
>is also cool, but of secondary importance).

Exactly.

>If AH can get permission,
>the ad copy should also mention the designers of Gloranthan material,
>and any other hit games they've worked on, because in the case of
>Glorantha that *will* make sales. Besides, designers should have their
>names on the outside of the box.

I agree there (after having to fight to do so with a Newton game which
should come out this month).

>And no, I'm not a marketing student. I yam what I yam.

Just wondered, based on the list's host.

>Glorantha is back! One of the first and most complete fantasy
>roleplaying game worlds, a labor of love designed by the same people who
>designed Call of Cthulhu, Elric!, Pendragon, and DOOM!, has been updated
>and expanded for the roleplayer of today.

Back? Again, where did it go (only the puny number of us who already have
Gloranthan products know that it languished). And labors of love are those
you don't get paid for. Is that a good thing to market?

>In 1978, the 1st edition of RuneQuest set the standard for other

Strike "the 1st edition" for brevity.

>With the 2nd and
>3rd editions RuneQuest raised the stakes for organization and graphical
>presentation in roleplaying games.

No need to mention the 2nd and 3rd editions, we're trying to sell _this_ one.

Good job on the old & new player aspects.


0,,


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